Graham Chronofighter Oversize Brawn GP Limited Edition Men’s Watch – 2BROV.B32A

Graham Chronofighter Oversize Brawn GP Limited Edition Men's Watch - 2BROV.B32A

Graham Chronofighter Oversize Brawn GP Limited Edition Men’s Watch – 2BROV.B32A ShopWor Graham Chronofighter Oversize Brawn GP Men’s Watch, 47mm Stainless Steel Case, PVD Coated Stainless Steel Bezel, Hours, Minutes, Sub Seconds, Date at 7 O’clock Position, Chrongraph, Sapphire Crystal, Transparent Case Back, Caliber 1734, 25 Jewels, Limited Edition of 250 Pieces, Includes Box ‚ and Papers, Includes ShopWorn 2 Year Warranty

Using the talent and enthusiasm of a promising young designer to “refresh” a legendary brand is a smart marketing tool. Instead of supporting new ideas, it is part of a strategy to stimulate sales and expand the luxury empire X, Y or Z. An important example of this is Balenciaga, whose former creative director Nicolas Ghesqui?re left the mark this year, claiming “being sucked”. He said, “They wanted to steal my identity while they were trying to homogenize things, and this was no longer fulfilled, everything became dehumanized, everything became an asset to the brand and it tried to make it even more corporate – it was all about branding. “

Ghesqui?re told The Business of Fashion that he often said that his style is” so Balenciaga now, it’s no longer Nicolas Ghesqui?re, it’s Balenciaga style. “With that in mind it’s hard not to doubt whether the current trends are really a natural evolution of fashion, or just the rules of the big luxury brands, in an attempt to increase their profit and presence. Many of the so-called trends are just old pieces, minimally interpreted to have more commercial appeal.

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